Wednesday, October 12, 2016

Advertising in Schools and Allergies

World School Milk Day is celebrated on the last Wednesday in September. The end of the month was chosen as it is a school day in most countries.
Countries around the world celebrate World School Milk Day to celebrate the health benefits of school milk programs. This excludes students with milk allergies, I have NEVER heard of a school promoting World Pistachio Day, National Peanut Butter Day or National Almond Day, yet World Milk Day is thought of as good, and rarely called advertising.

Where I live Advertising lice shampoos used to be sent out, when the school had a lice outbreak, now product neutral information packets are sent to families.

See Also:
Lice Treatments That Contain Nuts
Lice Treatments That Contain Coconut oils

When the No Child Without program came out, it was advertised in Canadian schools. It is a program from MedicAlert providing free MedicAlert bracelets to school aged children. MedicAlert got more brand recognition and potential brand loyalty.

See Also: List of Allergy Shirts, Posters and Other Gear

Many feminine hygiene companies donate menstrual supplies to health classes to get young girls used to their product(s). Shelters need those menstrual supplies more, but donating menstrual supplies to schools leads to brand recognition, brand loyalty and then schools are more likely to keep said brand at the office. These companies know this, so they donate menstruation kits to health and sex-ed classes. Most girls get a free (advertising) products around their first puberty class, in most schools.

Mylan in America does the very same thing, by providing Epipens to schools they often get brand recognition and often brand loyalty. Granted it is a lot scarier to change epinephrine device than menstrual device. It is also cheaper to supply a few dozen pads than a handful of Epipens, even at cost. The difference is people have lots of choices in menstrual devices that are usually reasonable priced.

See Also:
Menstrual Products That Contain Corn
Buying Cheap Epipens From Canada
New Epinephrine injectors
Cost of Epipens how Much Do you Pay?

No comments: